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Crafting Vitality for All Generations

Live Better & Stronger

With longer lifespans, the need for tailored solutions is growing. At Wakam, we craft innovative insurance that supports mental health and promotes vitality across all generations, ensuring everyone receives the protection they truly need.

Shaping Tomorrow’s Wellness Revolution

As health and longevity take center stage, the global wellness industry is expanding rapidly, reshaping our approach to vitality and well-being. With increased life expectancy and booming markets, the future is focused on crafting innovative solutions to meet evolving needs.

Wellness: A $7 Trillion Revolution

The health, fitness, nutrition, sleep, appearance, and mindfulness market is set to soar to $7 trillion globally by 2025, reflecting an unprecedented focus on personal well-being.

Living Longer, Living Better

Global life expectancy is projected to rise by 4.5 years, reaching 78.1 years by 2050. A longer life calls for enhanced care and innovative services to support aging populations.

The Healthcare Boom

With an anticipated valuation of $188 billion by 2030, the global healthcare market highlights the growing demand for accessible, effective, and innovative medical solutions.

An Aging World

The population aged 65 and older is set to double, from 761 million in 2021 to 1.6 billion by 2050, signaling a significant societal shift requiring tailored solutions for seniors.

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A Market on the Rise

The wellness revolution is reshaping our future. This transformation is driven by demographic shifts, as global life expectancy rises and the population aged 65+ is set to double to 1.6 billion by 2050 . The healthcare market’s anticipated growth to $188 billion by 2030 reflects our collective commitment to innovative solutions for enhanced vitality and well-being . This convergence of health, longevity, and wellness represents a fundamental shift in how we approach living better and stronger in the modern age.

Consumer Expectations

More Comprehensive Coverage

European customers expect more health tracking capabilities, personalized wellness assessments. 40% are comfortable with data sharing for better pricing and services

Preventive insurance

40% of customers now expect personalized, prevention-focused solutions across different life stages, representing a €283.1 billion market opportunity that’s growing at 6.31% annually.

Tailor-made insurance, personalized solutions

Different generations have distinct expectations: 74% of the younger generations actively use mental health benefits and prefer digital solutions and virtual care.  Whereas older generations prefer traditional in-person care.

Sound good?

Co-create your dream insurance product with Wakam